Digital for Entrepreneurship

The European Business Association organized a conference on Digitalization in Entrepreneurship held on 20 November 2019. at City Hall, Skopje, as part of the European National Small Business Week.

Through an informative discussion, the event was opened by Katerina Bosevska, EBA President, who spoke about the challenges of digitalization companies, Jovan Despotovski, Director of the Fund for Innovation and Technological Development, who provided support to FITR to entrepreneurs, and Marko Todorov, Head of the Department of Local Economic Development of the City of Skopje, announced the next steps that will make Skopje a smart city. First Panel Discussion Moderated by Vladimir Ristevski on “How to Grow Rapidly with Digital Marketing?” In which Arijana Koskarova, Lira Jokic, Vladimir Vecovski and Dragan Josifovski discussed the opportunities offered by digital marketing and how Macedonian companies use it get to the desired customers and results. On the second panel moderated by Sergei Zafiroski, “E-commerce: The Future of Macedonian Firms to Exit the World”, panelists Marina Antova, Chris Popovski, Ognen Ognenovski and Viktor Stojkoski delivered a joint message, e-commerce is the future we must be prepared for. And in the final panel “Make Your Dream Come True: How to Finish Your Innovative Idea” moderated by Igor Madzov, participants Nenad Chubrinovski, Vladimir Kechovski and Tanja Ilijevska talked about the possibilities for financing innovative Macedonian startups. NEXT-EM was also present.